Fashion Week always brings a mix of creativity, spontaneity, and technical challenges. This year at Sacramento Fashion Week, held at the Crocker Art Museum, I set out with a clear vision of how I wanted to capture the event. Over two nights, I experimented with lens choices, lighting techniques, and visual storytelling,
February 2023 cover for Sacramento Magazine
As an artist, there's nothing quite like seeing your work featured in a publication, especially one as prominent as Sacramento magazine. I was thrilled to have the opportunity to create the cover artwork and interior feature image for this month's issue, which focused on local art galleries.
In the process of completing this assignment, I had the pleasure of visiting several of Sacramento's most renowned art galleries, including Elliott Fouts Gallery, Archival Gallery, Axis Gallery, Blue Line Arts, The Brickhouse Gallery and Art Complex, Kennedy Gallery, Latino Center of Art and Culture, and Twisted Track Gallery. Each visit was a unique experience, and I was struck by the incredible range of talent and style on display. It was a powerful reminder of the thriving arts community that exists right here in Sacramento.
Location Scouting
Scouting your own locations for photography can be a powerful tool for serving your clients. By taking the time to personally explore and evaluate different locations, you can gain a deeper understanding of the unique characteristics and potential of each location. This can help you to better visualize and plan for the types of shots you want to capture, and to identify any challenges or limitations that may arise during the shoot.
Sacramento magazine may cover shoot
I was very excited to get the assignment to make the May 2021 cover for Sacramento magazine. This one presented different challenges that I've dealt with in the past. A majority of the images I made were with my drone. Some of the locations required me to ride my mountain bike, which presented a set of physical challenges I wasn't quite in shape for.
I'm no stranger to riding, but it's been quite a few years since I've been off-road with my bike.
I put together a small kit to take to the different locations that consisted of my drone, three extra batteries, and, just in case, my Nikon Z6 with a 24 to 70mm. Gabe, the art director, joined me on a few of the shoots. It was great having him along to ensure the images I was making were what he needed.
Going into all these locations around the area reminds me of what great outdoor activities we have in this region.
Sacramento's finest
I had the pleasure recently of working with some of Sacramento's finest. Members of the Sacramento County Sheriff's office. I've been interested in making some portraits for them for quite some time my friend Rich who works for the department was able to set up an afternoon for us to make some images.
My Month
The other day I was having a conversation with a client, and they asked what an average month looks like for me. It’s something I haven’t given much thought to lately, but I looked back and pulled images that represented what my month looks like.
An afternoon with some amazing history
Recently I was assigned to cover the historic rail yards in Sacramento, which consist of the Railyard, Boiler Shop, and the Erecting Shop for Sacramento Magazine. If you live in Sacramento, then you know this iconic location. Located in downtown Sacramento, it's been a location that I have wanted to explore my entire life. So my excitement, when I learned I was going to shoot there, was through the roof! The short story on why it became possible to shoot there is that the rail museum became the owner of the property recently and the red tape to get in was reduced. It still took a few months of e-mails and phone calls, which I was more than happy to participate in.